Premium enamel badges are a modern, popular type of premium enamel badge that combines the smooth, polished, jewellery like finish of traditional hard enamel with greater flexibility in colour matching and production.
Unlike authentic traditional hard enamel (also known as vitreous enamel), which uses real glass-based vitreous enamel fired at very high temperatures (>800°C) for an ultra-durable, glass-like surface, new enamel uses a contemporary synthetic or resin-based filling process. This is baked at lower temperatures, then polished flat so the colored areas sit level (flush) with the raised metal edges, creating a seamless, glossy appearance without any textured bumps.
Key advantages of new enamel badges include:
Pantone color matching — allowing vibrant, precise reproduction of brand colors (traditional hard enamel often has more limited color options).
A smooth, premium feel similar to high-end vitreous enamel, but at a more accessible cost and with faster production.
Excellent durability and scratch resistance (though not quite as indestructible as true high-fired glass enamel).
In short, “premium enamel” is essentially the industry’s upgraded, imitation version of vitreous enamel—widely used for custom pins, badges, keyrings, and promotional items when you want that luxurious flat-polished look without the constraints or higher expense of traditional vitreous enamel. We say it’s the “best of both worlds” option for high-quality results.