PREMIUM ENAMEL BADGES

Usually 5–6 weeks from artwork approval.

Very large orders may take longer, and we’ll confirm when we quote.

NOTE: A complex design or bigger badge can also add to the timescales.

Everything, that’s why they’re called Personalised Badges! You can modify:

– Size
– Shape
– Enamel colours
– Metal colour (Plating)
– Fitting
– Packaging

We offer a full, custom enamel badge service!

With the wide variety of production methods and manufacturers in the custom badge industry, terminology can often be confusing. Many products share similar names or overlapping descriptions for essentially the same item. To make your decision easier, we’ve compiled a clear guide to the most common alternative terms used for this product:

– PREMIUM ENAMEL BADGES
– NEW ENAMEL BADGES
– IMITATION HARD ENAMEL BADGES
– IMITATION CLOISONNÉ BADGES

Premium enamel badges are a modern, popular type of premium enamel badge that combines the smooth, polished, jewellery like finish of traditional hard enamel with greater flexibility in colour matching and production.

Unlike authentic traditional hard enamel (also known as vitreous enamel), which uses real glass-based vitreous enamel fired at very high temperatures (>800°C) for an ultra-durable, glass-like surface, new enamel uses a contemporary synthetic or resin-based filling process. This is baked at lower temperatures, then polished flat so the colored areas sit level (flush) with the raised metal edges, creating a seamless, glossy appearance without any textured bumps.

Key advantages of new enamel badges include:

Pantone color matching — allowing vibrant, precise reproduction of brand colors (traditional hard enamel often has more limited color options).

A smooth, premium feel similar to high-end vitreous enamel, but at a more accessible cost and with faster production.

Excellent durability and scratch resistance (though not quite as indestructible as true high-fired glass enamel).

In short, “premium enamel” is essentially the industry’s upgraded, imitation version of vitreous enamel—widely used for custom pins, badges, keyrings, and promotional items when you want that luxurious flat-polished look without the constraints or higher expense of traditional vitreous enamel. We say it’s the “best of both worlds” option for high-quality results.

Not quite. Premium enamel gives the same smooth, flat, polished look as traditional hard enamel. It uses a modern enamel that’s baked at a lower temperature, which makes colour matching easier. Traditional hard (vitreous) enamel is glass-based and fired at very high temperatures.

Premium enamel suits corporate gifts, long-service and recognition badges, where you want a refined, smooth finish. Standard soft enamel has a textured, traditional feel and is a popular choice for clubs, merchandise and events. If you can’t decide, ask for free samples of both from our previous work.

No. The enamel is polished level with the metal lines, so the surface is already smooth and there’s no recess for an epoxy dome to fill.

Yes. We can post you free samples of our previous work, up to two per request, with free postage. They usually arrive in about a couple of days. Just ask by phone, email or the quote form. A sample of your own design is charged and quoted just like an order.